LiSEC develops and manufactures glass cutting and sorting systems, individual components and complete production lines for insulating and laminated glass production, as well as glass edge processing machines and tempering systems. The company, based in Hausmening/Amstetten, Austria, is a globally active group and has been offering innovative individual and comprehensive solutions in the field of flat glass processing and refining for over 50 years. In 2019, the group generated total sales of close to 224 million euros with around 1,250 employees and over 25 locations, with an export rate of more than 95 per cent. The portfolio includes machines, automation solutions and services. With its technology and automation, LiSEC sets standards in quality and engineering in the glass processing industry.
Designed by partner architects, implemented by Creative Direction
Virtual walk-through Expo site with 6 different structures and a film arena – with stairs, lounge, machine holograms and 3D models
The 4-day LiSEC Campus with daily live sessions with management and experts, moderated streams
Sales drive around the clock on four continents
Concept, design & planning, architecture
UX storyboard and visual implementation
3D world programming based on state-of-the-art gaming technology
Microsite with registration, programme and appointment booking
Interactive features
Content creation for the entire Campus
Live sessions with on-site moderation
Sales coaching
LiSEC Campus campaign support
3 press releases
7 LinkedIn posts
Media Relations/placements in the trade press
4 Newsletters
Digital advertising with LinkedIn campaign and newsletter advertising:
2 LinkedIn campaigns over 8 weeks with 12 LinkedIn ads 435,000 impressions
Newsletter with a total of 15 advertising measures to 130,000 addressees worldwide in the target industries
Sappi Europe is the leading manufacturer and supplier of coated fine paper and specialty papers and the number one in Europe. The company, which is headquartered in Belgium, produces printing papers for high-quality magazines, annual reports, brochures, books, calendars and marketing materials, and much more. Packaging and specialty papers from Sappi are in demand from brand manufacturers, packaging producers, designers and finishers. additionally, Sappi’s know-how in the field of fibres is relevant beyond paper production. In Europe, the company has ten paper-producing mills and 14 sales offices with 5,700 employees. The group umbrella is formed by Sappi Limited (JSE), headquartered in Johannesburg, South Africa, and with 12,500 employees on three continents (turnover of 5.7 billion euros), it is one of the major players in the paper industry.
Campaign support
20 posts
450 followers
2,500 organic search results
200,000 sponsored impressions
600,000 impressions
LinkedIn ads, social media posts, single image ads, virtual registration for interpack/last call
