Despite all the digital formats, established coprorate publishing formats such as customer magazines or high-quality brochures are successfully defending their place in the coressmedia marketing mix and are highly valued by customers.
With "Destination Zukunft" (EN: Destination Future), we designed, developed and managed a web magazine for ABB to address potential customers and increase the visibility of the ABB brand across the board - on the strategically important topics of digitalisation and sustainability.