Classic | Trade Fair Design

Schubert at Automatica

Client

Gerhard Schubert GmbH

Industry

Mechanical and Plant Engineering

Partnership

Since 1973

Trade Fair

Automatica 2025, Munich

The Client

As an innovation driver and technology leader, packaging machine manufacturer Schubert has been shaping the international packaging industry for more than half a century. With customized, robot-assisted systems for FMCG producers, the Schubert Group sets benchmarks for efficiency and flexibility.

With the Cobot, our client Schubert is venturing into new territory. The system is capable of using AI-based image recognition to detect unordered products in a box at high speed, pick them up, and feed them into the packaging process. This clearly sets it apart from the significantly slower cobots currently available on the market.

We wanted to highlight this distinction with Schubert’s trade fair presence at Automatica in Munich. In an otherwise sober and technical competitive environment, our playful staging drew attention and boosted visitor interest.

A photo from the trade fair of the customer Schubert with an exhibition stand designed by Ruess Group GmbH.

Schubert trade fair presentation Interpack

Classic | trade fair design

From 4 to 10 May 2023, some 2,800 exhibitors presented their latest technologies and solutions for the packaging industry at the interpack in Düsseldorf. Close to 143,000 visitors from 155 countries attended the high-profile event. The interpack continues to be the most important and largest industry event for the international packaging industry.

Siemens Hot Water Technology

Trade fair design

The fascinating world of water! At its trade fair stand at the ISH, Siemens positioned itself as a cutting-edge, forward-looking brand in the field of hot water technology, with its state-of-the-art technology – delivering significant customer benefits such as energy savings and enhanced reliability.

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