07. July 2022
Digital media with significant budget shares B2B

As experts in international media planning both online and offline, we understand the special challenge of developing country-specific media strategies for the different B2B or B2C target markets. Consumer behaviour and, of course, media use have experienced an unparalleled digital push, driven by social distancing and as a result of trade fairs and other live events not taking place.
Digital media is on the rise
- Willingness to shift budgets is growing significantly
- Up to two thirds are being invested in digital media budgets compared to print
- In fact, with one of our clients, the digital media budget share is over 90 percent
Now is the time to shift!

Great potential for lead generation

Newsletters – Old school in a new guise

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Our many years of expertise will also help your media budget achieve optimum performance!
