An exhibition presence this multifaceted, spanning 800 square metres, takes exceptional teamwork. As the agency with overall responsibility, we owe a huge thank-you to Julia Junker and her marketing team at Schubert for their trust, clear decisions and willingness to try something new; to Moritz Köhler and Studiokomo, who translated a marketing brief into outstanding architecture; and to Gernot Schad and the team at MAC. Brand Spaces, whom we could count on as always. Photography: Zooey Braun, as always.
Our shared goal was to get Schubert’s customers excited about the brand and its products. The fact that it has now impressed a jury too is a lovely bonus. Thank you all. It was a lot of fun.
