Strategy

Competencies

References

Company

Contact

 Schubert Sequence customer magazine

Kunde

Gerhard Schubert GmbH

Sector

Mechanical and plant engineering

Partnership

Since 1973

Corporate publishing – a perennial favourite in the age of transformation

Brochures continue to be a mainstay of marketing communication as a tangible advertising medium. For the 21st time, our long-standing client Schubert published its high-quality customer magazine, which is tailored to the specific industry requirements of its customers and highlights cases and current industry issues.

 Schubert Sequence customer magazine

The client

As an innovation driver and technology leader, packaging machine manufacturer Schubert has been shaping the international packaging industry for more than half a century. The Schubert Group sets standards in terms of efficiency and flexibility with its customised robot-assisted systems for FMCG manufacturers. The family-owned company is now bringing its vision of a sustainable packaging world to life with its Mission Blue Sustainability Initiative.

The assignment

The new issue of the Sequence magazine builds on the previous issues with the meta-themes of sustainability and Vision 2050 by exploring these topics in greater depth and highlighting further developments at Schubert.

Our services:

  • Concept/issue planning
  • Design
  • Copywriting and image editing
  • Translation
  • Production services

21 years of Sequence

21 years of Sequence

Corporate publishing – a classic reinvents itself

  • Annual customer magazine
  • Gerhard Schubert GmbH Packaging Machines
  • 80 pages, DE/EN
  • Print run of 10,000 copies
  • 25 individual reports as well as news
  • Transactional with numerous QR codes to in-depth articles on the Schubert website and videos
Creative Magazine look with many double-page photos as an introduction to the respective section Large machine free-standing sections each with a short description and teaser for the next topic Case studies: Large numbers as new design elements for facts & figures Balanced mix of technology and people

Creative

  • Magazine look with many double-page photos as an introduction to the respective section
  • Large machine free-standing sections each with a short description and teaser for the next topic
  • Case studies: Large numbers as new design elements for facts & figures
  • Balanced mix of technology and people
Content Metatopic: Transformation Stringent further development of the topics of sustainability and Vision 2050 "What has the Mission Blue Sustainability Initiative already achieved at Schubert? What is yet to come?" Varied insights into machine technology, packaging development and corporate management under 5 headings Especially important: Strategic partnerships to overcome the challenges of the future together (e.g. Schubert-Pharma, Faller) Comprehensive obituary and tribute to Gerhard Schubert Other established topics such as case studies, technology and trade fair highlights

Content

  • Metatopic: Transformation
  • Stringent further development of the topics of sustainability and Vision 2050
  • "What has the Mission Blue Sustainability Initiative already achieved at Schubert? What is yet to come?"
  • Varied insights into machine technology, packaging development and corporate management under 5 headings
  • Especially important: Strategic partnerships to overcome the challenges of the future together (e.g. Schubert-Pharma, Faller)
  • Comprehensive obituary and tribute to Gerhard Schubert
  • Other established topics such as case studies, technology and trade fair highlights

Continuity over 20 years

Continuity over 20 years
Continuity over 20 years