With UX design to a successful digital product

We will accompany you throughout the digitalisation of your processes, services, transactions and products. We will develop digital customer experiences that strengthen and expand your digital business. Whether for quick wins or long-term strategic planning – our team of experienced designers will create next-level experiences that leave a lasting impression.

Design thinking is an iterative process for creative problem-solving. This agile method supports and helps find solutions to complex problems more quickly with clearly defined process steps. An interdisciplinary team that works together closely is decisive.

In the past, brands were created for communication in print media, today we develop brands for the digital world. Corporate websites, shops, etc. are at the heart of today’s corporate communication and are often the linchpin of successful sales activities.

Great digital brands are attractive, compelling and always engage their fans. It’s about a lot more than just delivering a visually great impression. In times of mass media, a strong message, uniqueness and authenticity are indispensable to persuading your customers that you and your product can deliver the right fit.

With user-centred solutions and well thought-out UX strategies, you will attract and inspire your target group and strengthen your position in the market. We will analyse your requirements and the specific challenges your company faces, and match them with the needs of your industry – drawing on the wealth of experience of our UX experts.

To ensure the best possible results from the start, we will support you in using valuable practical insights from your customers to develop concepts and strategies with long-term impact. You will only be able to develop effective and authentic experiences that engage your customers in the long term if you have a real understanding of your users’ needs and continuously develop yourself and your product.

Relying only on your own gut feeling and deriving hypotheses from it is risky. Good decisions depend on your having real knowledge and understanding of your target groups and their behaviour. And these can be obtained from data.

We use a range of qualitative and quantitative research methods to better understand your customers. To do this, we use sound market research and study results, data analyses from your own data wherever available, and gain our own insights into your target group through specially conducted user tests.

We serve all digital product formats via web and mobile, through to software as a service.

Whether corporate websites, career websites, landing pages or microsites: Our experts develop well thought-out and compelling websites that enable you to reach your target groups with pinpoint accuracy.

Online magazines, blogs and digital employee magazines bundle branded content digitally and centrally. We conceptualise, design and develop your content hubs in line with the needs of your target group. And we pay special attention to small features that excite, inspire and retain users.

The opportunities in the e-commerce realm are numerous and range from large shop systems and ERPs to social commerce. Especially in sales, a great user experience is indispensable and pays off in terms of ROI. Our online shop experts will be happy to advise you and develop user-centred and inspiring webshops.

Inspire your users with immersive user experiences. Augmented and virtual reality applications connect the digital and physical worlds in many possible applications and formats. 

A UX audit, also called a usability audit, is the process of analysing a website or other digital product. With the UX audit, we identify any usability problems and uncover issues that lead your users to abandon your product. 

User-centred design (UCD) is an iterative design process that focuses on users and their needs at every stage of the design process. With UCD, we involve users throughout the design process through a variety of research and design techniques to create exceptionally user-friendly, intuitive products for them.

Successful interfaces are consistent in their function. This means that a button should always work the same way throughout the entire digital experience. The Atomic Design approach helps with this. Buttons, form fields, etc. are designed as design assets that interact to create a component and modules from which our digital interfaces can be assembled in a modular fashion.

We always provide you with a selection of predefined modules with which you can build your website as you wish. Depending on the objectives, scope and requirements, the number and design of the modules may vary. 

A consistent design is an important prerequisite to achieving clean and smooth technical implementation. We document all design specifications such as fonts, colours, grids, spacing, buttons etc. in a clearly laid-out design library. This is how we can guarantee a uniform appearance across all interfaces.

• Digital transformation
• Digital brand management

• User research
• Benchmarks
• Interviews
• Online surveys
• UX Audit

• User journey mapping
• User flows
• Jobs to be done
• Information architecture
• Wireframes

• UI design
• Responsive design
• Interaction design
• UI kits & components / UI guidelines / Design systems
• Interactive prototypes

• technical development

• Usability tests
• User testing
• Heat & scroll maps