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Marketing agency in Munich with a holistic approach

R/Drei International GmbH
Marketing agency in Munich with a holistic approach

As a marketing agency based in Munich, we support international corporations and medium-sized enterprises with integrated strategies, creative concepts, and data-driven precision. We combine marketing consulting, creation, and performance to sustainably increase reach, visibility, and leads – locally in Munich and worldwide.

R/DREI INTERNATIONAL GMBH
– Member of Ruess Group –
Marienplatz 3 • 80331 MÜNCHEN
T +49 89 2006556-0
muenchen@ruess-group.com

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Rafael Rahn

Rafael Rahn

Think internationally. Execute precisely.

Strategic marketing consulting in Munich
for reach, leads, and reputation

As a marketing agency in Munich, we combine strategic marketing consulting with creative implementation and measurable performance. From our location in the Isar metropolis, we support corporations and leading medium-sized companies in making brands visible, building reach, and generating qualified leads – nationally and internationally. Whether integrated campaigns, PR, SEO, social media, Google Ads, or branding & storytelling: as a full-service marketing agency, we deliver everything from a single source – with clear KPIs, dashboards, and continuous optimization.

For companies with complex offerings, we are the B2B agency in Munich: we understand technical products, international sales structures, and multi-level decision-making processes. Our teams interlink strategy, content, media, and performance marketing so that messages reach the places where decisions are made – in trade press, industry forums, social networks, search engines, and on strong websites.

Are you looking for marketing consulting in Munich that doesn’t stop at PowerPoint? We develop positioning strategies, messaging houses, go-to-market concepts, and cross-channel editorial plans – and implement them with experienced specialists. This creates programs that combine creative excellence with data and AI: relevant topics, precise targeting, and clean measurability.

As an established agency in Munich, we know the market, the industry clusters, and the relevant media. At the same time, you benefit from our international experience and a reliable network of local partners in Europe and Asia. In short: if you are looking for marketing agencies in Munich that combine consulting depth, B2B expertise, and excellent execution, you’ve come to the right place.

Marketing consultingMarketing audit

Strategic, creative, measurable

Four areas of impact for sustainable success

Digital Consultants Bettina und Christoph im Gespräch vor einem Monitor

As a marketing agency in Munich, we understand that decision-makers face a wide variety of challenges: sometimes it’s about building reputation, sometimes about international reach, sometimes about generating leads, or about creatively evolving a brand. That’s why we have bundled our expertise into four clearly defined areas of impact that cover all relevant tasks and are perfectly interconnected.

  • Strategy & Reputation – Consulting, positioning, and communication concepts that build trust and clearly position companies in the market.
  • Reach & Relevance – Integrated PR, content marketing, and media to reach target groups across all channels.
  • Lead Generation & Performance – Data-driven online marketing campaigns that measurably open up new customer contacts and sales potential.
  • Branding & Creation – Strong brand appearances, corporate design, and campaigns that make identity visible and tangible.

The advantage for you: you can use each field individually or combine them all – in any case, you’ll receive a consistent concept that efficiently supports your goals and delivers results that are transparently measurable.

CompetenciesReferences

Special strength in international marketing

Industry Focus & B2B Expertise

Our office is located in the heart of Munich, right at Marienplatz. But our clients come not only from Bavaria, but from across the German-speaking region and throughout Europe.

As a B2B agency in Munich, we have built a deep understanding of the specific challenges of international industries over decades. Our focus is on complex, technically sophisticated products and services. Our clients, for example, come from the fields of IT/information technology, fintech, medical technology, automotive/mobility/e-mobility, renewable energy, mechanical engineering, automation, and management consulting.

In addition to our B2B expertise, we also have extensive consumer/B2C experience – including in the areas of FMCG, health/well-being/healthcare, food, lifestyle, consumer electronics, and (home) entertainment.

We know how important it is for decision-makers to communicate technological excellence and innovative strength in ways that truly reach their audiences – whether in trade media, on social media, or at international trade fairs. It’s not just about visibility, but also about reputation, leads, and market share.

With our marketing consulting services in Munich, we develop strategies tailored to the specific characteristics of each industry. Our advantage: we combine deep industry knowledge with creative ideas and data-driven methods. The result is programs that not only inform but also inspire – and create long-term impact, both nationally and internationally.

B2B marketing agency

More impact, less effort

Why we are the right partner in Munich

When you work with a marketing agency in Munich, you expect one thing above all: results. More visibility, stronger reach, qualified leads, and communication that presents your brand consistently and professionally. That’s exactly what we deliver – efficiently, creatively, and measurably.

Our philosophy is simple: successful marketing emerges from the intelligent combination of PR, social media, web, and digital marketing. This is precisely where our marketing consulting in Munich comes in – we bring together the best of these worlds to create solutions that truly make an impact.

Many of our clients are not looking for a patchwork of individual service providers, but for an agile sparring partner who offers strategy, consulting, and implementation seamlessly from a single source. Others start smaller – for example, with PR or social media – and gradually expand step by step. In both cases, you benefit from an individual approach that clearly defines your goals, pursues them consistently, and demonstrably achieves them.

One important difference from many other marketing agencies in Munich: we deliberately rely on experienced consultants with a strong connection to our company. Our staff turnover is low – which means stability, continuity, and a trusting collaboration for you, often over many years.

As an owner-managed B2B agency in Munich, we stand for reliability, professional depth, and a well-coordinated team. We continuously invest in the skills and development of our employees – ensuring that our clients can count on an experienced, loyal, and highly professional team.

StrategyPR agencyDigital agencyOnline marketing agencyAdvertising agencyMedia agency
Digital Consultants Bettina und Christoph im Gespräch mit Geschäftsführer Rafael Rahn
Why we are the right partner in Munich
Rafael Rahn gestikuliert während er spricht

Digital campaigns that drive reach and leads

Online marketing & performance marketing in Munich

As an online marketing agency in Munich, we help companies use digital channels efficiently and design performance campaigns that deliver measurable success. It’s not just about reach, but above all about generating qualified leads – often in highly specialized target groups that can hardly be reached with standard solutions.

Our strength lies in combining strategic consulting with operational excellence: we develop tailor-made online marketing concepts that intelligently interlink SEO, SEA, social ads, and Google Ads. We rely on data-driven models and KPIs to ensure transparency in budget efficiency and campaign performance at all times.

We combine global expertise with local market knowledge – from placements in international trade media and industry portals to precisely targeted communication with niche audiences across the DACH region, Europe, and beyond. With years of experience, we know exactly which channels and media are worth the investment – and which are not.

For us, performance marketing means developing campaigns that are precisely aligned with target groups, systematically qualify leads, and integrate them into CRM and lead management systems through tightly coordinated processes. For marketing decision-makers, this means fewer wasted resources, more predictable success, and a clearly measurable contribution to sales performance.

AI & Data-Driven Marketing in Munich

Mehr Präzision, Effizienz und Wirkung durch künstliche Intelligenz

As a marketing agency in Munich, we consistently leverage the potential of artificial intelligence and data-driven marketing. Only those who use data intelligently and automate processes can today address international target groups precisely, manage campaigns dynamically, and deploy budgets efficiently.

Our expertise covers data analytics, marketing automation, predictive modeling, and AI-supported content creation. We develop dashboards that keep marketing decision-makers informed at all times about reach, visibility, leads, and reputation – in real time and across all relevant channels. This creates clarity, shortens decision-making paths, and ensures investment confidence.

With AI, content can now be optimized for specific audiences – from selecting the right keywords and creating ad copy to the automated control of campaigns. Through machine learning algorithms, we identify patterns in complex markets that would be almost impossible for humans to detect – and turn these insights into competitive advantages for our clients.

Especially in an international context, data-driven marketing is indispensable: we compare campaign performance across different countries, analyze the effectiveness of trade portals, social media, and Google Ads – and optimize where results are strongest. For marketing decision-makers, this means greater efficiency, predictable success, and sustainable market presence.

Munich site management

Strategic experience, strong leadership, and industry expertise

Since his appointment on May 1, 2021, Rafael Rahn has been Managing Partner and Head of the Ruess Group’s Munich office (via R/Drei International GmbH). Together with the founders, he has built and continuously developed this location.

Rafael Rahn brings over two decades of agency experience: as long-time Managing Director and co-founder of Lewis Germany, he played a key role in expanding digital business models, particularly in the fields of PR and integrated communications.

His strength lies in balancing strategic excellence with operational execution. He knows the processes of large networks but also values the stability and agility of an owner-managed agency. With his international network and deep industry understanding, he ensures that the Munich office serves clients with global ambitions at the highest level.

When you work with us in Munich, you benefit not only from the location itself but also from the direct leadership of someone who thinks strategically, acts operationally, and is fully committed to your success.

Rafael Rahn gestikuliert während er spricht
Rafael Rahn und sein Team sind entspannt bei einem Gespräch in der Lounge

FAQ – Marketing Agency Munich

  • What does a marketing agency in Munich cost?

    The costs vary greatly depending on the type and scope of collaboration. Some clients start with clearly defined projects such as a website or a PR campaign, while others engage in long-term marketing consulting. As a full-service marketing agency in Munich, we work transparently with customized proposals – tailored to your goals, markets, and budgets. Decision-makers receive clear calculations, KPIs, and reports, ensuring every investment remains transparent and traceable.

  • What distinguishes a B2B agency from a traditional advertising agency?

    A B2B agency like the Ruess Group in Munich understands the specifics of complex, technically sophisticated products and international markets. While traditional advertising agencies often focus on consumer goods and lifestyle, we combine strategic marketing consulting with deep industry knowledge – for example in mechanical engineering, construction, or technology sectors. The result: campaigns that persuade decision-makers and specialist audiences and generate measurable new leads.

  • What services does a full-service agency in Munich offer?

    As a full-service agency in Munich, we cover the entire spectrum – from Strategy & Reputation to Reach & Relevance, Lead Generation & Performance, and Branding & Creation. Clients benefit from all disciplines working together in an integrated way: PR, social media, content, SEO, paid media, creation, and data analytics. The advantage: less coordination effort, higher efficiency, and consistent results.

  • Why is marketing consulting in Munich especially valuable for international companies?

    Many of our clients operate internationally and manage their communications from Munich. Marketing consulting in Munich offers the advantage of developing strategies directly in southern Germany’s economic hub and rolling them out globally. We combine local presence with international expertise to make brands visible worldwide – efficiently, consistently, and data-driven.

  • How can I find the right marketing agency in Munich for my company?

    Three factors are crucial: professional competence, industry understanding, and transparency. A good marketing agency in Munich should not only deliver creativity but also provide data analytics, reporting, and clear KPIs. Review references, case studies, and awards, and check whether the agency offers integrated teams for strategy, creation, and performance. This saves time, reduces interfaces, and increases impact.

  • How long does it take for a marketing agency’s measures to show results?

    Timelines vary depending on the objectives. SEO and content marketing are designed for sustainable growth and show effects over several months. Paid media, social ads, or PR measures, on the other hand, can deliver noticeable reach and leads within a few weeks. In any case, as a marketing agency in Munich, we provide clear schedules and regular reports so you can always stay on top of progress.

  • Does the Ruess Group only work with large corporations in Munich?

    No. We work with both international corporations and leading medium-sized companies. The key factor is not the company size but the strategic challenge. Some clients begin with a single area of focus such as social media or PR, while others use our complete range of services. Our goal: to develop the right solution for every client – efficient, creative, and measurable.