Strategic and interdisciplinary
The Advertising Agency for strong Brands
Digitalisation has contributed to making brand management and advertising more multifaceted and more challenging than ever. To offset all the small-scale digital influences, there is a real need for a clear identity, never losing sight of the big picture and the big story. In both B2C and B2B marketing. Our interdisciplinary team has a solid understanding of brands and brand management and is ideally positioned to support you in developing your brand and managing it internationally. From a single source, we develop and implement cross-disciplinary campaigns conceived to achieve the communication and marketing goals you define.
Your contact for advertising agency
Nothing beats a stable foundation
Professional, well-orchestrated processes ensure your success
Brand is what will be ultimately remembered. But only if it is well managed. The starting point for everything we do has to be a clearly defined brand in terms of identity and current positioning in the market, branding and corporate design. These fundamentals are closely interconnected and seriously influence whether a brand has a powerful energy, and can be efficiently scaled and communicated.
It is equally important that the qualities of the brand are consistently reflected and continuously advanced in everyday practice. And the more participants are involved, the more important guidelines and clear responsibilities are. Finally, good brand management always calls for creativity, ‘gut feel’ and daring.
For important decisions, such as positioning issues, large campaigns or to validate advertising impact, we recommend qualitative or quantitative market research – also in the B2B segment. No one can offer better information on your customers’ needs than your customers themselves.
Our strengths:
- Advising and working together with our customers are our top priorities.
- Good results are a process and can only be achieved as a team.
- We are fans of clear objectives and we take your goals very seriously.
- We love setting KPIs, measuring target achievement on an ongoing basis and optimising measures in as agile a way as possible.
- Until we have reached your destination.
- Good creative and effective, high-impact campaigns always depend on a sound strategy.
- Depending on the assignment, this can be clarified in a good briefing or re-briefing paper, or it may imply a longer, even more in-depth investigation and development phase.
- Just don't get started without it.
- We are experts in cross-disciplinary and complex campaigns that have real potential to make big things happen.
- We are also happy to provide the many hands-on services that are needed in everyday business in the context of long-term client relationships.
- Our team has extensive experience, we have won many coveted awards and we deliver outstanding, reliable quality in creative development and design.
Comprehensive and experienced
Strategic expertise as an advertising agency
Good advertising always needs a solid foundation. The more effective advertising needs to be, the higher the demands on brand management and creation - and the more important a clean, clear strategy is. Especially when developing new campaigns, strategy often makes up the greater part of the work. As an advertising agency, we support you in taking on the following challenges:
Brand Consulting
Advertising strategies
Employer marketing
Media planning
Creative development and execution
Operational expertise as an advertising agency
Throughout our long agency history, we have built up a high level of expertise in brand communication. With this in mind, we consider ourselves both a B2B agency and a B2C agency. In both fields, we have earned very positive references from major brands and leading medium-sized companies. For a number of our clients, we were and are responsible for the entire spectrum of brand management activities. In detail, we are entrusted by clients as an advertising agency with the following tasks:
Naming
Logo development
Slogans & mottos
Corporate and brand design
Campaigns
Brochures
POS marketing
Radio campaigns
Outdoor advertising
Trends
From individual motifs to a ‘swarm’
Advertising campaigns today usually have the character of a swarm: A swarm of diverse digital advertising motifs, text ads, content elements, email prompts, landing pages, print motifs and others. Target groups use a variety of channels and the customer journey is complex. Brand management, creative development and media planning are therefore equally challenging. What’s our story, what’s our big idea? Only those who know how to condense their messages and charge them with excitement and emotion will achieve return on investment from marketing – and these effects can be measured via marketing controlling.
Approach
Great ideas call for real commitment
Art, design, UX, copy, technology experts, and creative media planners work together in an integrated fashion on complex projects at our company.
Decisive factors for outstanding, high-impact creative development
- A solid, high-potential strategy
- An immediate start directly after placing the order
- A well-structured process
- A positive and inspiring team spirit
- Sufficient resources for support on the client side
- A budget adequate for the task
More impact with data
Data-driven, cross-channel campaigns
Your Contact for advertising agency