The secret to successful design collaboration

In the past, there were often disagreements between designers who worked together on projects because they had little opportunity to really create something together. Why? Lack of collaboration opportunities in tools or features to keep everyone up to date on ideas and developments. The fact is that a lack of real collaboration has led to inevitable missteps in projects. It has happened more than once that someone has worked on a design for a long time, only to realise in the end that an error was made right at the beginning or, in the worst case, an error was even duplicated. All available tools to date lacked user-friendliness. This has changed.

Interested in working together?

I look forward to hearing from you.

Figma: The design tool of our choice

Logo of the software company Figma with headquarters in San Francisco

Figma is a cloud-based UX design tool that excels in terms of features, team collaboration and experience, and speed. With the UI tool, we can simplify and streamline the design process for websites and effectively develop design with high aesthetic standards – with the client as a key member of our design team.

  • Platform-independent
  • Browser-based or as software
  • Available online with an offline edit function
  • Central document storage
Collaboration

A promising approach: Everyone involved at one table

Collaboration is the most valuable, time-saving option that software tools like Figma can offer. It allows staff to work on the same project at the same time and stay updated on all the changes that are being made. 

Figma is an all-in-one design tool based on real-time collaboration. You can work on the same design sketch at the same time and split responsibilities efficiently. This way, everyone is up to date on the progress of the project at all times. The activities of each team member are displayed in real time, as if they were all sitting at a table or in a studio. In the team, you can easily do joint design critiques, review a specific design sketch and follow co-workers or the moderator. Worry-free versioning means that no status is ever lost. Everyone can see who has adapted what and when, and can retrieve a previous version if necessary. 

To view the current status, the editors or programmers each receive a link to the design. For example, if parts of a design are already released for development, the next phase can begin while other design areas are still being worked on.

Two employees in dialogue from the marketing department

With Figma, I can get feedback from the client and see their wishes directly in this prototyping, instead of looking for comments in screenshots as I used to.

Karin Schäfer, UX designer

Quick editing via styles, components & auto layout

User experience design is an iterative process in which the design is always in motion. If you only have to create styles, components and entire modules once in all variants and can use them several times, this saves an enormous amount of time.

In UX design tools like Figma, most basic elements are set in styles such as colours, typography and even effects. This ensures easy, fast and consistent work.

Components are building blocks for any design project. These are collections of elements assembled in a reusable way, e.g. buttons, forms, navigations, maps, cells and overlays. Component elements such as text content, colours and images can be adjusted in the Inspector. A button component can be duplicated several times, with different content and styles.

We see Figma’s auto-layout function as a real ‘secret weapon’. If you design a larger component (also called a module or slice, depending on the CMS) such as an image-text module, you can create it as a component and easily insert it into texts using the auto-layout function – without having to adjust the spacing again and again. Different variants are possible for one component (e.g. image left|image right). With just one click, you can then swap the position of image and text in the design and quickly work with colour variations.

Presentation of different headline sizes, from XL to 5XL and how to work with them in Figma
Design Library

For maximum consistency

Close-up of a laptop displaying the Foarms Group area in the Figma programme, standing to the left of a coffee and a mobile phone

Especially in large companies, consistent design is extremely important to ensure that the image of a brand is recognisable at all touchpoints – be it the corporate website, the app or even a machine interface.

To this end, we develop and use design libraries that can be accessed by all stakeholders and, if required, by other suppliers. A design library is a document that describes common reusable design elements and/or the rules for their use. All styles used, such as fonts, colours and effects, are created here and can be used in other Figma documents. Changes only need to be made in one place and then updated automatically everywhere. 

Prototyping

Quick and easy prototyping

A separate tool for each design task – today a thing a thing of the past. With Figma, we finally have everything in a single document: All wireframes and design prototypes are online, and all elements used can always be found in one place.

Hovers and links are extremely important for testing UX designs early on. Are the clickable areas recognisable as such for the users? Can users easily find their way in a flow or are there positions where they get stuck? Without prototyping, we would not be able to identify this type of optimisation potential. With our prototyping, you get an early feel for how the website will ultimately behave.

More about prototyping
Design Review

Design reviews are easy

A young woman sitting at a PC with headphones on and working

Design reviews have never been easier than with Figma. We are happy to present our interactive prototypes and then forward a link to our clients so that they can test the prototype again at their leisure as a user. 

With an intuitive comment function, you can leave your user feedback directly at the right position in the sketch and the designer receives a corresponding message. Of course, we also comment directly in our presentation meetings whenever design questions arise – so this document also serves as a protocol.

Figma files and prototypes can be easily shared as a link with a wide range of authorisations and included in the ticket system in the right position for development. This way, everyone knows what is being discussed at all times.

Developer handoff

On to development

Designers and developers are the ones who transform ideas into a finished product. High quality is therefore indispensable in the collaboration within the team.

To enable better collaboration between designers and developers, Figma has created a function specifically for handover to developers. This allows designers to share a link with all developers involved in the project. Developers can retrieve measurements and styles, and download images and symbols from the project’s URL. A separate tool is not required for the developer handover: You simply open the corresponding files and switch to encoded mode.

With further plug-ins, such as Figma tokens, the handover to developers becomes even easier and they receive the most important codes directly in a JSON file.

Screenshot of the Figma platform showing various button settings
Why our clients love Figma

Our clients are part of our team

The key to Figma’s success is its integrated comment function. Our clients love the UX design tool because they receive a link and can follow the whole process while leaving comments, suggestions and ideas. 

The benefits of collaboration

  • Teams work together in real time
  • The teams are used to working shoulder to shoulder with clients, so they are not afraid to voice their opinions
  • Clients can watch designers and developers working on the same project at the same time
  • Every project progresses much more quickly; a cloud-based design tool like Figma saves time – and therefore money – for everyone involved

Our recommendation

The Figma tool solves many of the problems in website development we have experienced in the past. Real-time communication and file sharing significantly increase project efficiency. With its features, the UX design tool has succeeded in convincing its users to switch their old design programmes because they now have everything in one.

Sometimes things can be simplified and still outperform the way teams have been working. For us, Figma is an extremely well-conceived, efficient tool for interface design that gathers all the experts virtually around one table to achieve even the most complicated design goals.

More on the topic

Successful UX design

Aesthetic close-up of a person, shrouded in darkness, standing in front of a bright, three-dimensional light window

An important prerequisite for a successful digital application or platform is precise understanding of the user behaviour of your existing and potential customers. It is vital to the success of your business and provides an ideal platform for making sound decisions. Only those who understand their users can know how to convince and inspire them: with intuitive user guidance, exciting functions and great designs.

Interested in working together?

I look forward to hearing from you.