Disciplines
Highlights in the
different disciplines
Occasionally, individual teams of experts are called upon when the task at hand is to develop a web presence or support the client in international public relations. Every client has their own specific approach to marketing and their own idea of the fields in which they will work with us: In a single field or in several. We are happy to take on individual service packages and we often even win the odd award (see below).
website | digital
MALIÁMANO web design
A modern, stylish website was to be created for MALIÁMANO that demonstrates the high standard of quality in terms of type consultation and enables appointments to be arranged quickly.
public relations | content marketing
Theegarten-Pactec PR agency
For the confectionery, food and non-food sectors, we realize strategic PR consulting, international B2B-specific product and thematic communication as well as innovative formats such as social media campaigns for the packaging machine manufacturer.
corporate design | advertising
Corporate design for BUFF MEDICAL RESORT
Our tasks at BUFF MEDICAL RESORT were market and competitor analysis, positioning and the resulting brand development (CI/CD) as well as the development of an international marketing strategy (PR, social media, SEO, SEA, events, guerrilla marketing).
corporate publishing | advertising
Schubert Sequence customer magazine
Despite all the digital formats, established coprorate publishing formats such as customer magazines or high-quality brochures are successfully defending their place in the coressmedia marketing mix and are highly valued by customers.
interdisciplinary cases
Schubert International Marketing
We have been working in close partnership with our client Schubert Verpackungsmaschinen in Crailsheim for over 50 years. We develop and execute the group's entire international marketing as an outsourced full-service marketing department.
corporate publishing | digital
ABB GROUP
With "Destination Zukunft" (EN: Destination Future), we designed, developed and managed a web magazine for ABB to address potential customers and increase the visibility of the ABB brand across the board - on the strategically important topics of digitalisation and sustainability.
website | digital
Schubert careers website
For our long-standing client Schubert, we developed and designed an engaging Careers microsite that offers potential employees compelling insight into the world of packaging technology. Find out more about how we worked together to create a platform that not only provides informative career information, but also reflects the passion and innovation that drive the company.
public relations | content marketing
Schubert PR agency
As a full-service agency for the Schubert Group, we have been working as an outsourced marketing department for 50 years. Press work is just one of the key aspects of our diverse and challenging assignments in the context of fully integrated and international communication.
social media | digital
Manz digital campaigns
The objective: To increase Manz AG’s visibility in the automotive industry, especially in the fields of electric mobility and battery production. How did we achieve this? With the right campaign mix of push and pull marketing. The close dovetailing of all the components of online marketing, social media marketing and PR, led to the campaign’s success. We also packed the sometimes very technical topics into compelling stories, which we adapted to suit specific channels.
trade fair design | advertising
Schubert trade fair presentation Interpack
From 4 to 10 May 2023, some 2,800 exhibitors presented their latest technologies and solutions for the packaging industry at the interpack in Düsseldorf. Close to 143,000 visitors from 155 countries attended the high-profile event. The interpack continues to be the most important and largest industry event for the international packaging industry.
corporate design | advertising
Schubert design manual
A brand is constantly evolving, so their look and feel also need to be continuously updated. Clear guidelines for the visual design ensure consistent communication, strengthen brand presence and increase recognition, which leads to more effective brand communication and a positive brand experience. We as an agency developed the corporate design for the Schubert company.
website | digital
Schubert international corporate website
Schubert’s new corporate website is the communication hub for all external and internal channels – state-of-the-art in terms of technology, content strategy and analytics. Available in several languages and encompassing roughly 650 individual pages per language. In spite of its overwhelming size, it is extremely intuitive to use: Specific content can be found quickly thanks to AI-based search options. Concept, design, technology and editorial work are all from a single source – “made by the Ruess Group”.
website | digital
Flip app website development
UX design, UI design and back-end development for a headless CMS website. The latest design language linked with current web technology. The new website for the Stuttgart-based Flip start-up offers users an exciting user experience and preliminary information about Flip’s employee app.
campaigns | advertising
Schubert image campaign
New international campaign for Schubert Verpackungsmaschinen: A series of fantasy landscape motifs showcases the manufacturer’s huge portfolio and in-depth expertise in packaging machine manufacturing.
website | digital
Schubert sustainability microsite
“Mission Blue” is the name of Schubert’s new Sustainability Initiative, which bundles all activities relating to sustainability. The new microsite is the focal point of all communications across all channels, externally and internally at Schubert. Concept, design, technology and editing – all from a single source – made by Ruess Group.
sustainability
Antalis Verpackungen sustainable marketing
Rethinking packaging: The focus here is on the all-embracing strategic development of brand and product communication – with communication concepts and measures that accompany the global player’s sales into a sustainable packaging future.
website | digital
SSE career microsite
When competing for experienced and future skilled workers, companies today have to present themselves in a way that suits the times. We developed an exciting user experience for Schubert System Elektronik GmbH (SSE) that not only informs, but also inspires potential recruits with the company’s unique advantages.
films | content marketing
Sappi blue couch industry talk
The “Blue Couch” is the new innovative industry and expert interview series put on by Sappi Europe Packaging and Speciality Papers. Exciting guests allow a look behind the scenes of the Group and into the future of the paper industry, e.g. with new products, innovations and sustainability topics.
brochures | advertising
Luxwerk image brochure
How do you depict light? How do you explain the predictability of light? And all this in a compact brochure... Something like “printed light”? Not an easy task. Even for the experienced graphic designers and copywriters at our advertising agency for the creation of the new image brochure for luxwerk, a manufacturer of lighting technology.
trade fair design | live
Siemens Hot Water Technology
The fascinating world of water! At its trade fair stand at the ISH, Siemens positioned itself as a cutting-edge, forward-looking brand in the field of hot water technology, with its state-of-the-art technology – delivering significant customer benefits such as energy savings and enhanced reliability.
corporate events | live
Schubert 50th anniversary gala
50 years of Schubert – the milestone was celebrated against an emotional and compelling backdrop. In a specially converted assembly hall in Crailsheim, company founder Gerhard Schubert and his entire family celebrated the anniversary along with 1,200 selected guests and internationally renowned violinist David Garrett and the SWR Big Band.
website | digital
Volksbank regional thematic platform
How can a service company strengthen its online credibility and get in touch with lost target groups? A nice example of content marketing.
apps | digital
‘Go In’ Configurator for Catering Furnishings
What’s the ideal seating arrangement for my restaurant? With the innovative ‘Position Planner’ web tool, users can lay out their commercial spaces – with different catering furnishings – and try out a variety of layout and seating scenarios.
virtual trade fairs | digital
Sappi virtual trade fair
As an alternative to conventional face-to-face trade fairs, Sappi was one of the first companies to stage an innovative virtual trade fair with live broadcasts of press conferences, interviews and product presentations of the company’s new speciality papers – accompanied by live chats involving the sales team.
virtual trade fairs | digital
Lisec Campus with showrooms
The Lisec Campus virtual ‘walk-through’ Expo site encompasses a fascinating and multifaceted world: 6 different buildings and showrooms, as well as a film arena, invite visitors to take part in a tour, with a lounge, machine holograms and 3D models.